Critical Advertisement Analysis and PowerPoint Presentation
Various elements and characteristics of pop culture are often expressed in advertising. Advertising can serve numerous functions as ads often imply or produce meanings that may not have been the intentions of the advertisers and they operate on a symbolic level to affirm cultural values.
A. Background Information (i.e. Role/function of advertising, medium/platform where ad was found and its target audience)
B. Overview of course concepts that are relevant to the discussion of the selected advertisement.
C. Thesis/Preview: Provide an overview of what will be discussed in the body of the paper. (Indicate the major themes that will be discussed/highlighted in the analysis).
A. Thoroughly discuss each of the themes previewed in the introduction along with their meanings and support your ideas by citing course materials (i.e. videos, films, textbook, lecture notes and course readings).
B. Each theme/idea discussed should be at least one paragraph.
A. Discuss your overall impression of the advertisement and explain why. Conclude with critical insight.
B. Restate the main ideas/thesis